Are Blackberries good for you?

Remember the Wang word processor? If you're not old enough to remember, let me fill you in:

Back in the Olden Days, before the PC existed, there was a company called Wang. Wang's business was building word processor machines. They were very good machines. Eventually, "Wang" and "word processor" became virtually synonymous. Wang prospered.


Although they might not have seen it that way, Wang was building PCs. But PCs that only ran one program: the Wang word processing software. Wang's word processing machine was expensive, so only companies bought its products. One day, a group of hobbyists started putting together hardware very similar to Wang's, but with two big differences: their machines could run many different software programs, and, best of all, their machine was inexpensive. Inexpensive enough that individuals could afford them. Soon, other groups started building similar machines. Before long, two very smart people started a company called Apple, and the era of the personal computer was born.

Meanwhile, back at Wang, management didn't understand that their hardware and software could be supplanted by the PC. And while they had a huge head start building machines that could have easily been turned into PC's, they never saw the writing on the wall.  So Wang hit the wall, and never took part in an industry that could have made them successful beyond their wildest dreams. They weren't lacking smarts. They were lacking vision.

Unfortunately, this story can be retold many times over with different names.

Which brings me to the Blackberry. My friends, what happened to Wang is now happening to RIM, the manufacturer of Blackberry phones. Sad to say, while RIM virtually owned the smartphone (oops, I forgot I wasn't going to use that term any longer) market, they have lost it to Apple and Google.

"Yes, but the [Wang / Blackberry] runs [a better word processor / more secure phone software] than Apple's." said the management of [Wang / RIM]. But the writing is on the wall.

Don't consume Blackberries.  Apples are better for you.

That last statement, while true, should not be construed as an endorsement.

Be sure to read our next post: "Troubles with HIPAAs"